
PLINIO BUZATO JR.
SOCIAL MEDIA, EVENTS & PERFORMANCE MARKETING

EXPERIENCE | WHERE I'VE WORKED
Dec 2024 - Present
Social Media and Digital Marketing Manager
Aisle 24, Toronto, ON
May 2024 - Dec 2024
Marketing Manager - Brand Campaigns (Contract)
OpenText, Toronto, ON
Mar 2022 - Dec 2023
Senior Marketing Manager
PAYARC, Toronto, ON
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May 2021 – Mar 2022
Digital Marketing & Demand Generation Manager
EF Educational Tours, Toronto, ON
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Sep 2020 – May 2021
Marketing & Events Manager
Vizetto, Toronto, ON
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Oct 2017 – Feb 2019
Marketing Specialist
GCM Homes, Hoboken, NJ
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Nov 2017 – Jan 2019
Graphic Designer (Freelancer)
United Nations Global Compact, New York, NY
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Jan 2015 – Jan 2016
Marketing Coordinator & Clubs Liaison
Westchester Community College, Valhalla, NY
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Jul 2007 – Apr 2011
Graphic Designer & Marketing Assistant
Embraer, São Paulo, Brazil
EDUCATION | WHAT I'VE LEARNED
B.A. Corporate Communications, 2018
Baruch College/CUNY
New York, U.S.​
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Minor in International Business & Graphic Design
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Baruch Student Abroad - Université Paris Dauphine
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GPA 3.6/4.0
A.S. Digital Filmmaking, 2014
Westchester Community College/SUNY
New York, U.S.
- Graduated with Honors
- GPA 4.0/4.0
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Receiver of the Katie Casey Memorial Scholarship
B.A. Advertising, 2010
Anhanguera University
Sao Paulo, Brazil
Relevant Extracurricular Activities
- Chair of Marketing - Baruch Undergraduate Student Government (1 year)
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VP of Academic Affairs of Baruch Undergraduate Student Government (1 year)
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Selected for T.E.A.M Baruch Student Leadership Development Program
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Freshman & Transfer Student Seminar Peer Mentor at Baruch (3 semesters)

SKILLS & EXPERTISE | WHAT I BRING TO THE TABLE
Professional
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Marketing Strategy
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Project Management
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Social Media Strategy
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Online Advertising
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PPC Campaign
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Search Engine Optimization
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Lead Generation & Nurturing
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Brand awareness and demand generation
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Email Marketing
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Event Planning
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Web & Print Design/Production
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Video Production
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Team Building & Leadership
Proficiencies​​
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Management Tools: G Suite, Asana, Slack, MS Suite, Smartsheet
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Measurement: Google Data Studio
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CRM/MAS: SalesForce, Zoho, Marketo, SharpSpring, MailChimp
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Social Media Tools: Hootsuite, Social Pilot
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Design: Photoshop, InDesign, Illustrator, Canva, CorelDRAW
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Video: Premiere, FinalCut Pro
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Animation/3D: After Effects, Maya, Blender
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Website: WordPress, Wix, Shopify, HubSpot, HotJar
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Coding: Basic CSS and HTML
Languages
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Fluent in Portuguese & English
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Proficient in Spanish & French

PORTFOLIO | BRANDING & PRINT (I CAN DESIGN)
PORTFOLIO | VIDEO & ANIMATION (I CAN EDIT)

HOW I GOT HERE
Born and raised in Brazil, Plinio’s passion for communication began early—winning a local design contest that led to an internship at a top advertising agency. He went on to earn a bachelor’s in Marketing & Advertising before moving to New York to pursue new personal and professional challenges. There, he deepened his understanding of mass communication, completing an associate degree in Filmmaking and a bachelor’s in Corporate Communications with a minor in Graphic Design, including a semester abroad at Dauphine University in Paris.
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Since 2019, Plinio has called Toronto home. Adaptable and endlessly curious, he thrives in environments that value innovation and versatility. A self-motivated creative with a strategic mindset, Plinio is ready to elevate your digital marketing efforts and is excited to explore new opportunities. He’d be happy to connect and learn more about how he can contribute to your team.